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Daily Life & Activities / Eating

What’s for Breakfast in America?

what is the most common breakfast

IStock Photo 9799786 © Andrés Anzola

Do you ever wonder if you might be the only one left who bothers to eat breakfast? Turns out, adults are more likely to eat their proverbial Wheaties® than you might expect. The odds that an adult usually eats breakfast are 1 in 1.64 (61%), while only 1 in 2.56doesn’t bother. Of those that do, the majority—1 in 1.54(64.9%)—take their time eating it.

Common nutritional dogma states that breakfast is the most important meal of the day, and Americans seem to agree. The odds a person regularly tries to eat a healthy breakfast are 1 in 1.72(58.1%), and three quarters of the respondents to a 2008 survey (PDF) conducted by Braun Research for Panera Bread reported they would forgo 15 minutes of sleep in order to have time for breakfast. The majority surveyed wanted to eat their breakfast alone, choosing solitude over the chance to break bread with a local sports star or even the perky morning television anchor.

The most popular breakfast item is cold cereal (1 in 3.23), but traditional American pancakes (1 in 100) and waffles (also 1 in 100) are chosen far less than one might think. Bacon and eggs take second place with 1 in 9.09 adults eating them. Cereal is more commonly eaten in the Northeast, while eggs and bacon are more common for a southerner’s morning meal.

The gold star for breakfast eating habits goes to those 65 and older. Of this age group, 1 in 1.2(83.3%) individuals are regular breakfast eaters. The odds are lower for younger folks who have not yet reached retirement age, presumably because of their work schedules and busy lives. For them, breakfast might be last night’s dinner—1 in 2.56 Americans has eaten cold pizza in the morning.

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Sources

 

Harris Interactive. Two-thirds of U.S. Adults Consider Themselves to be Healthy Eaters. Harris Interactive. March 2006

Braun Research for Panera Bread. Americans Say A Good Breakfast Is Worth Losing Sleep Over. Panera Bread® . April 2008

ABC: POLL: What Americans Eat for Breakfast [Internet]. ABC News Internet Ventures. [accessed August 20, 2009]. Available from: http://abcnews.go.com/gma/pollvault/story?id=762685

Keski-Rahkonen A, Rissanen J, Virkkunen M, Rose R. Breakfast skipping and health-compromising behaviors in adolescents and adults. European Journal of Clinical Nutrition. June 25, 1905:842-853.

Schlundt GD, Hill JO, Sbrocco T, Pope-Cordle J, Sharp T. The role of breakfast in the treatment of obesity: a randomized clinical trial. . American Journal of Clinical Nutrition. June 14, 1905:645-651.

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driviello
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I don't normally eat breakfast, but if I had cold pizza in the fridge every morning I might start...

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